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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Decision Making Decision Matrix | ![]() Business Strategy Value Chain Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | Medium | High | Low |
Timedifferent | 45-90 min | 45-90 min | Half day | 30-60 min |
Participantsdifferent | 2-8 | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Decision Matrix, Scoring Rationale, Selected Option | Value Chain Map, Lever List | SWOT matrix, Strategic options, Action list |
Tagsno overlap | GrowthStrategyMarketPortfolio | DecisionCriteriaScoringTradeoffs | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisMarketPositioning |



