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Criterion
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
MediumLowMediumLow
Timedifferent
1-2 h30-60 min2-4 h30-60 min
Participantsdifferent
4-122-103-124-12
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Alignment Map, Open Issues, Decision QuestionsSCAMPER Idea List, Concept Shortlist, Variation Notes7S Assessment, Alignment Gaps, Change ActionsIdea pool, Theme clusters, Shortlist
Tagsno overlap
AlignmentStakeholdersStrategyFacilitation
BrainstormingIdeationCreativityReframingInnovation
OrganizationStrategyAlignmentChange
BrainstormingIdeationCreativityWorkshopDivergence
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