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| Criterion | ![]() UX Research Affinity Diagramming | ![]() UX Design Service Blueprinting | ![]() UX Design Customer Journey Canvas | ![]() Operations Fishbone Diagram |
|---|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When a problem has several possible contributing factors, the method sorts causes by cause areas. It prevents an initial hunch from blocking the view of other plausible drivers. |
Complexitydifferent | Low | High | Medium | Low |
Timedifferent | 45–90 min | 0.5-2 Tage | 1-3 h | 30-60 min |
Participantsdifferent | 3-10 | 6-12 | 3-10 | 2-8 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities | Fishbone Diagram, Cause Categories, Investigation Backlog |
Tagsno overlap | SynthesisQualitativeRoot cause | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas | Root causeQualityOperations |



