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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Scatter Diagram with its method-specific working model.
Operations
Scatter Diagram
Paper fishbone diagram with a measurable effect at the head and six labeled cause branches.
Operations
Fishbone Diagram
Empathy Mapping
UX Research
Empathy Mapping
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When the question is whether two measures are related, the method makes patterns in the data picture visible. It separates felt correlations from relationships that actually show up in the data.When a problem has several possible contributing factors, the method sorts causes by cause areas. It prevents an initial hunch from blocking the view of other plausible drivers.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.
Complexitysame
LowLowLowLow
Timedifferent
45–90 min30-90 min30-60 min30–60 min
Participantsdifferent
3-101-42-84-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasScatter Plot, Korrelationsnotiz, HypothesenlisteFishbone Diagram, Cause Categories, Investigation BacklogEmpathy Map, Assumptions List, Research Gaps
Tagsno overlap
SynthesisQualitativeRoot cause
Root causeQualityVisualization
Root causeQualityOperations
SynthesisQualitativeWorkshop
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