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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Product Vision Board with its method-specific working model.
Product Strategy
Product Vision Board
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowLowMediumMedium
Timedifferent
45–90 min1-2 h90-180 min initial, dann laufend1-2 h
Participantsdifferent
3-102-83-84-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasProduct Vision Board, Vision Statement, Assumptions and Validation QuestionsKPI Tree, Owner ListAlignment Map, Open Issues, Decision Questions
Tagsno overlap
SynthesisQualitativeRoot cause
VisionCanvasStrategyAlignment
MetricsStrategyAlignmentMeasurement
AlignmentStakeholdersStrategyFacilitation
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