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Criterion
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
LowMediumMediumLow
Timedifferent
15-45 min1-2 h Setup, laufend1-2 Wochen30-60 min
Participantsdifferent
1-32-81-62-6
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
ADR File, Decision Log, RationaleAARRR funnel, Metric baseline, Experiment backlogExperiment card, Result summary, Next betCounter Metric List, Guardrail Definitions
Tagsno overlap
ArchitectureRationaleDocumentationGovernance
GrowthMetricsExperiments
MarketingGrowthExperimentsLearning
MetricsMeasurementStrategyExperiments
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