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Criterion
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
LowHighMediumLow
Timedifferent
30-60 minMehrere WochenHalbtags-Workshop, dann iterativ45-90 min
Participantsdifferent
1-52-6 researchers plus sample3-122-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
ABC Classification, Focus Rules, Control ListDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesHorizon map, Portfolio view, Initiatives per horizon, Resource planAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
PrioritizationOperationsPortfolio
OutcomesInnovationResearchQuantitative
StrategyInnovationPortfolioForesight
GrowthStrategyMarketPortfolio
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