Decide faster which method fits right now.
288 Methods20 Categories12 Method forms
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288 Methods20 Categories12 Method forms
Favorites are stored locally in the browser and appear through the favorites filter in the catalog.
Clarifies concepts, relationships, and rules by framing the focus question, gathering concepts, and checking gaps and contradictions.
Core question: Which concepts belong to the focus question, how are they semantically related, and where do knowledge gaps or contradictions appear?
Turns user actions, touchpoints, and product concepts into a tangible result by defining a scenario, sketching key scenes, and refining the concept.
Core question: How does the persona experience the scenario frame by frame, and which assumptions about context, behavior and expectations become visible?