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Criterion
Paper illustration for TRIZ
Innovation
TRIZ
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles.For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
HighMediumHighLow
Timedifferent
1-4 h1-3 hMehrere Wochen30-60 min
Participantsdifferent
2-82-82-6 researchers plus sample4-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Contradiction Statement, Inventive Principles, Solution ConceptsMorphological Box, Concept Combinations, Idea ShortlistDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesIdea pool, Theme clusters, Shortlist
Tagsno overlap
InnovationProblem solvingContradictionsCreativity
IdeationInnovationCreativity
OutcomesInnovationResearchQuantitative
BrainstormingIdeationCreativityWorkshopDivergence
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