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| Criterion | ![]() Growth Pirate Metrics AARRR | ![]() UX Research HEART Framework | ![]() Product Strategy Counter Metrics | ![]() Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-2 h Setup, laufend | 120 min initial, dann laufend | 30-60 min | 45-90 min |
Participantsdifferent | 2-8 | 3-6 | 2-6 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | AARRR funnel, Metric baseline, Experiment backlog | HEART-GSM Table, Dashboard | Counter Metric List, Guardrail Definitions | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | GrowthMetricsExperiments | MetricsUX researchMeasurementSatisfaction | MetricsMeasurementStrategyExperiments | GrowthStrategyMarketPortfolio |



