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Criterion
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-2 h Setup, laufend45-90 min90-180 min90-180 min initial, dann laufend
Participantsdifferent
2-82-83-63-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
AARRR funnel, Metric baseline, Experiment backlogAnsoff Matrix, Growth Options, Risk NotesGQM Table, Metric ProfilesKPI Tree, Owner List
Tagsno overlap
GrowthMetricsExperiments
GrowthStrategyMarketPortfolio
MetricsMeasurementEngineeringAlignment
MetricsStrategyAlignmentMeasurement
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