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| Criterion |  Product Discovery Outcome-Driven Innovation |  Product Strategy KPI Tree |  Facilitation Alignment Mapping |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | High | Medium | Medium | Low |
Timedifferent | Mehrere Wochen | 90-180 min initial, dann laufend | 1-2 h | 30-60 min |
Participantsdifferent | 2-6 researchers plus sample | 3-8 | 4-12 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | KPI Tree, Owner List | Alignment Map, Open Issues, Decision Questions | Counter Metric List, Guardrail Definitions |
Tagsno overlap | OutcomesInnovationResearchQuantitative | MetricsStrategyAlignmentMeasurement | AlignmentStakeholdersStrategyFacilitation | MetricsMeasurementStrategyExperiments |