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| Criterion |  Product Discovery Outcome-Driven Innovation |  Facilitation Consensus Workshop |  Innovation Brainstorming |  Innovation Round Robin Brainstorming |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. |
Complexitydifferent | High | Medium | Low | Low |
Timedifferent | Mehrere Wochen | 1-3 h | 30-60 min | 20-45 min |
Participantsdifferent | 2-6 researchers plus sample | 5-30 | 4-12 | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Consensus Clusters, Theme Titles, Priority Areas | Idea pool, Theme clusters, Shortlist | Idea List, Cluster, Shortlist |
Tagsno overlap | OutcomesInnovationResearchQuantitative | FacilitationConsensusWorkshopAlignment | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingIdeationFacilitationInclusionCreativity |