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Criterion
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitysame
MediumMediumMediumMedium
Timedifferent
90-180 min1-2 h1-2 h Setup, laufend90-180 min initial, dann laufend
Participantsdifferent
3-63-82-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
GQM Table, Metric ProfilesNorth Star metric, Input metric tree, Measurement cadenceAARRR funnel, Metric baseline, Experiment backlogKPI Tree, Owner List
Tags1 shared
MetricsMeasurementEngineeringAlignment
GrowthMetricsAlignmentRetention
GrowthMetricsExperiments
MetricsStrategyAlignmentMeasurement
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