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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 h1-2 h Setup, laufend90-180 min initial, dann laufend1-2 h
Participantsdifferent
2-82-83-83-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Gap Matrix, Action Plan, Risk NotesAARRR funnel, Metric baseline, Experiment backlogKPI Tree, Owner ListNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
StrategyAnalysisPlanning
GrowthMetricsExperiments
MetricsStrategyAlignmentMeasurement
GrowthMetricsAlignmentRetention
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