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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
60-120 min45-90 min1-2 h Setup, laufend1-2 h
Participantsdifferent
3-82-82-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogAnsoff Matrix, Growth Options, Risk NotesAARRR funnel, Metric baseline, Experiment backlogNorth Star metric, Input metric tree, Measurement cadence
Tags1 shared
GrowthRetentionConversion
GrowthStrategyMarketPortfolio
GrowthMetricsExperiments
GrowthMetricsAlignmentRetention
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