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Criterion
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30-60 min1-2 h Setup, laufend120 min initial, dann laufend90-180 min initial, dann laufend
Participantsdifferent
2-62-83-63-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Counter Metric List, Guardrail DefinitionsAARRR funnel, Metric baseline, Experiment backlogHEART-GSM Table, DashboardKPI Tree, Owner List
Tags1 shared
MetricsMeasurementStrategyExperiments
GrowthMetricsExperiments
MetricsUX researchMeasurementSatisfaction
MetricsStrategyAlignmentMeasurement
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