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| Criterion | ![]() UX Research Contextual Inquiry | ![]() Operations Bottleneck Analysis | ![]() Product Strategy Counter Metrics | ![]() Product Strategy KPI Tree |
|---|---|---|---|---|
Purposedifferent | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | For a flow that backs up at one point, the method looks for the capacity limit with the greatest leverage. It explains why extra effort elsewhere barely improves throughput. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 Wochen | 1-3 h | 30-60 min | 90-180 min initial, dann laufend |
Participantsdifferent | 4-12 Beobachtungen | 3-8 | 2-6 | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Field Notes, Workflow Insights, Pain Points | Bottleneck Map, Flow Metrics, Improvement Options, Follow-up Measures | Counter Metric List, Guardrail Definitions | KPI Tree, Owner List |
Tagsno overlap | UX researchObservationContext | FlowMeasurementConstraints | MetricsMeasurementStrategyExperiments | MetricsStrategyAlignmentMeasurement |



