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Criterion
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration for Round Robin Brainstorming
Innovation
Round Robin Brainstorming
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Purposedifferent
When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.
Complexitysame
LowLowLowLow
Timedifferent
30-60 min20-45 min20-45 min45-90 min
Participantsdifferent
4-12Based on research question4-103-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Idea pool, Theme clusters, ShortlistContent groups, Label set, IA hypothesesIdea List, Cluster, ShortlistLotus Diagram, Idea Themes, Shortlist
Tagsno overlap
BrainstormingIdeationCreativityWorkshopDivergence
Information architectureNavigationStructure
BrainstormingIdeationFacilitationInclusionCreativity
BrainstormingIdeationCreativityDivergenceWorkshop
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