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| Criterion |  UX Research Affinity Diagramming |  Product Strategy Product Vision Board |  Product Strategy KPI Tree |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 45–90 min | 1-2 h | 90-180 min initial, dann laufend | 30-60 min |
Participantsdifferent | 3-10 | 2-8 | 3-8 | 2-6 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Product Vision Board, Vision Statement, Assumptions and Validation Questions | KPI Tree, Owner List | Counter Metric List, Guardrail Definitions |
Tagsno overlap | SynthesisQualitativeRoot cause | VisionCanvasStrategyAlignment | MetricsStrategyAlignmentMeasurement | MetricsMeasurementStrategyExperiments |